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Analytics
5 Ways to Improve Your Conversion Tracking Accuracy
Discover proven strategies to enhance the accuracy of your conversion tracking and get better insights into your marketing performance.
Sarah Chen•6 min read
March 12, 2024Featured Article
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Lead Matching
Alex Johnson•March 15, 2024•8 min read
The Complete Guide to Lead Matching: How to Connect Your Marketing Efforts with Customer Data
Learn how intelligent lead matching can transform your marketing ROI by connecting incoming leads with your existing customer database. Discover best practices, common challenges, and proven strategies.
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Integrations
ActiveCampaign Integration: A Step-by-Step Setup Guide
Follow our comprehensive guide to set up ActiveCampaign webhooks with EasyConversions for seamless lead processing.
Michael Rodriguez•5 min read
March 10, 2024ðŸ§
Technology
Understanding Fuzzy Matching: The Key to Better Lead Identification
Explore how fuzzy matching algorithms work and why they're essential for accurate lead matching across different data formats.
Emily Watson•7 min read
March 8, 2024🎯
Strategy
Customer Retention vs. Acquisition: Which Should You Focus On?
Learn how lead matching can help you identify existing customers in your marketing campaigns and optimize for retention.
Alex Johnson•9 min read
March 5, 2024💰
ROI
The Hidden Costs of Poor Lead Matching
Discover the real impact of inaccurate lead matching on your marketing budget and customer relationships.
Sarah Chen•4 min read
March 3, 2024📊
Strategy
Building a Data-Driven Marketing Strategy with Lead Matching
Learn how to use lead matching insights to create more effective, data-driven marketing campaigns.
Michael Rodriguez•10 min read
March 1, 2024Stay Updated
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